More users and more profit — that ’s the intent for ChatGPT going into 2025 .

ChatGPThas break into the top 10 site on the cyberspace according to some statistics , and a new report says it ’s pursuing the lofty 1 billion exploiter milestone in the coming year . The company project to do this mainly by investing in its own data shopping centre , in plus to deploying several advertising strategies , according to theFinancial Times .

While OpenAI has become wonted to lot of attention , the marque is looking to compete with present-day troupe , such as Instagram and TikTok , that have already roll up and maintained enceinte audiences with abide - out intersection , Business Insidernoted . Instagram hit a rarefied 2 billion monthly user milestone in April 2024 , with 500 million day-after-day active users . Meanwhile , TikTok sustains over 1 billion monthly active users globally and 150 monthly active users in the U.S. , according to Statista .

ChatGPT became an industry darling when it garnered approximately 100 million user in two months upon going public two years ago . Now , it maintain over 250 million hebdomadal active drug user , the Financial Times noted .

But when it comes to profits , the upward trajectory look like it ’ll require some rethinking . Ads may be on the horizon , according to the Financial Times study . OpenAI CFO Sarah Friar , who previously function in advertising at Nextdoor , Square , and Salesforce , is heading up the project . She assure the Financial Times that OpenAI was count up an ads model , and that it contrive to be “ heedful about when and where we follow out them [ ads ] . ”

While it appear to be in the early stage of construction , Friar says that there are “ no active plan to pursue advertising . ”

Back in 2023 , research worker were already figure that ChatGPT cost approximately$700,000 per day , or 36 cent per query to operate . The expense has likely not get any cheaper as OpenAI advances its technology and offering .

What in the beginning start as a research - based service quickly shift into a ware primarily funded by its paidChatGPT Plustier , and third - party developer who pay to use the company ’s endeavor API . Though OpenAI is bear to bring in a solid $ 3.7 billion in sales in 2024 , the cost of brook ChatGPT servers , as well as the salaries of employees , may do the company back by up to $ 5 billion , the publication noted .

OpenAI ’s data center labor are set to substantiate all of its succeeding aspirations , with the company wait at the Midwest and southwestern U.S. as the locations for campus , OpenAI vice chairwoman of global affairs Chris Lehane told Financial Times . anterior reports have also lay claim the society has been in talks with the White House about its architectural plan for building out data substance clusters and the vitality they will require .

The ship’s company recently run through a turn of backing in October , led by speculation capital firm Thrive Capital , where it raise $ 6.6 billion at a $ 157 billion rating . While the funding may be a makeshift , with long - reaching programme OpenAI is fix to shift from a individual governing body to a for - profit company .

To catch up with its competitors , OpenAI has already begun explore and search service in thesearch railway locomotive and internet browser sector . The issue also summate OpenAI has recruited several publicizing professional , from illustrious technical school companies , including Meta and Google .