data on AI smartphone use from China has shown the significant battle Apple will have on its hands when ( if?)Apple Intelligenceeventually launches there , as well as how longer delays will see it lose market share in a ferociously competitive space . Huawei currently moderate 34.8 % of the AI smartphone market in China , while Xiaomi has 26.9%,according to new data , devote the mobile giants a massive 61.7 % ploughshare together , which dwarfs the next player in the space , Vivo , with 11.6 % .
Apple is nowhere to be see in the data . The company announced its Apple Intelligence AI platform in June , and detail it further with theiPhone 16series in September , but the first official spill did n’t arrive until October 2024 withiOS 18.1 . Even now , some features are still only available in beta expiration , and not all region even have admittance to Apple Intelligence ’s basic feature . This includes China , where Apple faces regulatory problems .
To release procreative AI mathematical product in China , Apple call for government blessing , and it must patently providea turgid amount of informationon how its AI works to get it , including how its systems are train . It must also pass security assessments . Apple Intelligence use donation from ChatGPT , and OpenAI has blocked accession to that software from China , creating further issues .
“ For Apple , this mean either walk away from its largest overseas marketplace or creating a separate , ban version of its AI assistant,”according to in a reporton how this may affect Apple ’s business in China . It ’s clear from the marketplace plowshare information that its competitors are using AI as a agency to drive sales , and it ’s ostensible that emptor are look for the functionality too .
“ Chinese consumer are expecting their premium phones to have the latest AI functionality and may hesitate to spend over $ 1,000 for devices that do n’t have all the AI bell and tin whistle , ” IDC toldCNN Business . In the same news report , it ’s noted that Samsung has partner with Baidu and Meitu for some of its Galaxy AI functionality , a way Apple may also be considering as a way to address the extensive regulation on AI in China .
At the oddment of October , Apple CEO Tim Cook visit Chinaand fit with the principal of the Ministry of Industry and Information Technology , but it ’s not certain if the release of Apple Intelligence in China was discussed . Apple still hold the 2nd spot in overall smartphone shipment in China , with the iPhone 16 performing likewise to the iPhone 15 , according toresearch from IDC . However , more concerningly , the write up showed an overall downslope for Apple over last class , when Huawei , Xiaomi , and market leader Vivo all showed considerable improvement . However Apple plan to solve its Apple Intelligence problem in China , it probably needs to happen soon .
